ERIN, AI Employee Referral Platform
Industries · Healthcare

Employee-powered hiring for healthcare.

Help nurses, caregivers, clinicians, and healthcare professionals find your next great hire through employee referrals, employee-powered sourcing, and AI-driven recruiting campaigns.

Healthcare workforce ecosystem
Healthcare organization
01
Employees
02
Professional networks
03
Referrals
04
Hires
05
35%
of hires
98%
adoption
10×
referrals
01The healthcare workforce challenge

Demand for care is rising. The workforce isn't keeping up.

Hospitals, health systems, senior living, home care, and behavioral health organizations face the same compounding pressures: clinical shortages, caregiver shortages, rising agency spend, and burnout-driven turnover. The organizations winning are the ones turning their own workforce into the recruiting channel.

Nurse shortages

RN, LPN, and specialty nurse demand outruns supply across nearly every market. Critical reqs sit open while units run short and burnout compounds.

Caregiver shortages

Home care and senior living can't hire caregivers fast enough, and the workforce is deskless, mobile-only, and word-of-mouth driven.

Clinician competition

Physicians, advanced practice providers, and allied health professionals are recruited aggressively. Cold outreach rarely lands.

Burnout and turnover

Voluntary turnover keeps eroding the workforce. Every loss is rehire cost, agency spend, and direct impact on patient care.

Growing demand for care

Aging populations and expanding service lines mean hiring volume keeps rising, even as the labor pool tightens.

Agency dependency

Travel nurse and agency rates strain margins. CFOs want a sustainable internal pipeline, not a permanent agency line item.

02Why healthcare organizations rely on referrals

Healthcare professionals trust healthcare professionals.

Nurses refer nurses. Caregivers refer caregivers. Clinicians refer clinicians. Referred hires onboard faster, ramp faster, fit the culture better, and retain materially better than externally sourced hires, the outcomes that matter most when staffing levels are linked to patient care.

70%
higher retention on referred hires
higher response on warm intros vs. cold outreach
60–90%
employee participation on modern programs
35%
of hires from referrals at Vi Living
03Solutions for healthcare organizations

Three products. One employee-powered hiring engine for healthcare.

ERIN Refer

Healthcare employee referral platform

Automate employee referrals, referral bonuses, employee engagement, and referral tracking across hospitals, communities, and sites.

  • Mobile-first referrals, under 30 seconds, no training
  • Text-to-refer and SMS nudges for deskless caregivers and clinicians
  • Branded employee experience across web, iOS, Android
  • Real-time referral tracking with ATS sync
Explore ERIN Refer
ERIN Source

Employee-powered healthcare sourcing

Identify employees likely to know qualified nurses, caregivers, clinicians, and healthcare professionals, and trigger warm intros.

  • AI identifies the right nurses, caregivers, and clinicians to refer
  • Surface named candidates inside employee professional networks
  • Trigger warm introductions through a current employee
  • Direct outreach options when warm intro isn't available
Explore ERIN Source
ERIN Studio

Healthcare recruitment marketing

Launch hiring campaigns, referral promotions, hiring event assets, and employee engagement initiatives in minutes.

  • AI-generated hiring event posters, social posts, and QR campaigns
  • Nurse and caregiver referral promotion templates
  • Branded employee comms across email, SMS, and internal channels
  • Healthcare-specific hiring campaign starters
Explore ERIN Studio
04Healthcare hiring use cases

Built for the roles healthcare organizations hire at volume.

Nurse Recruitment

Activate RN, LPN, and CNA networks already inside the building. Identify the right nurses to refer for each open req, trigger warm intros, and run unit-level referral campaigns to fill ICU, ED, med-surg, and specialty roles faster.

Caregiver Recruitment

Caregiver hiring is a mobile-first, word-of-mouth problem. ERIN's text-to-refer, SMS, and QR experience meets caregivers where they actually work, and automates the bonus and tracking work behind the scenes.

Allied Health Recruitment

Therapists, technicians, pharmacy, lab, and imaging professionals are hard to recruit cold. Employee networks consistently surface qualified allied health candidates faster than job boards.

Physician Recruitment

Physicians and advanced practice providers respond to warm intros from clinical colleagues, not cold InMail. ERIN Source identifies the right internal physicians to refer and surfaces named network candidates.

Behavioral Health Recruitment

Behavioral health clinician demand is acute and supply is tight. Employee-powered referrals and warm intros from current clinicians are the fastest path to qualified hires.

Support Services Recruitment

Dining, environmental services, transport, security, and administrative roles all hire at volume. Mobile referrals and QR-driven hiring campaigns make these reqs faster and cheaper to fill.

05Healthcare segments we support

From hospitals to home care, purpose-built for every healthcare segment.

Hospitals & Health Systems

Hiring challenges

Nursing shortages, multi-hospital coordination, agency spend, high-volume support roles.

Referral opportunity

Activate every nurse, clinician, and staff member as a referrer with site-level branding and consolidated executive reporting across the system.

Engagement strategy

Unit-level referral campaigns, recognition for nurse referrers, and hiring event amplification through ERIN Studio.

Senior Living

Hiring challenges

Caregiver turnover, multi-community coordination, ambassador-style referral cultures.

Referral opportunity

Multi-property programs with localized policies and bonuses, proven at Vi Living with 35% of hires from referrals and 98% employee adoption.

Engagement strategy

Community-level participation, branded campaigns, recognition rituals built into the employee experience.

Home Care

Hiring challenges

Deskless, mobile-only workforce; high caregiver attrition; constant net-new hiring.

Referral opportunity

Text-to-refer and SMS-first referrals purpose-built for the home care workforce, refer in under 30 seconds from any phone.

Engagement strategy

SMS nudges, mobile QR posters, automated bonus payouts as caregivers hit milestones.

Long-Term Care

Hiring challenges

Clinical and care staff shortages, regulatory environment, multi-facility complexity.

Referral opportunity

Facility-level participation with central governance and reporting; eligibility automated from HRIS so the right staff are eligible at the right time.

Engagement strategy

Recognition for caregivers who refer, mobile-first comms, and AI campaigns aimed at the right teams.

Behavioral Health

Hiring challenges

Acute clinician shortages, niche credentials, long time-to-fill on specialty roles.

Referral opportunity

Employee networks of clinicians surface qualified candidates cold sourcing rarely finds, and warm intros convert at multiples of InMail.

Engagement strategy

Targeted campaigns by license and specialty; recognition and referral bonuses tuned to clinician markets.

Physician Groups

Hiring challenges

Physician and APP recruiting is relationship-driven; cold outreach rarely lands.

Referral opportunity

ERIN Source identifies the right internal physicians to refer and surfaces named network candidates with a warm-intro path.

Engagement strategy

Discreet, relationship-first outreach with strong reporting for physician recruitment leadership.

06How ERIN helps healthcare teams

The outcomes healthcare leaders are measured on.

Referral participation

Lift participation from 5–10% on legacy tools to 60–90% on a modern ERIN program, across nursing, caregivers, and support staff.

Reduced recruiting costs

Every referral hire offsets agency, travel-nurse, and job-board spend on the same role. The CFO sees the line move.

Improved engagement

Recognition and participation in referrals doubles as engagement programming, a flywheel that retains and recruits at the same time.

Hard-to-fill roles

Warm intros from current clinicians consistently outperform cold sourcing on specialty nursing, allied health, and physician roles.

High-volume hiring

Mobile, SMS, QR, and event campaigns make caregiver and support-staff hiring fast at scale.

Better retention

Referred healthcare hires retain materially better, reducing rehire cost, ramp time, and patient-care disruption.

07What's in the platform

Everything healthcare hiring teams need in one platform.

Employee Referral Platform

Healthcare-grade referral platform with branded employee experience across web, iOS, and Android.

Mobile Referrals

Refer in under 30 seconds, purpose-built for deskless clinicians and caregivers.

SMS Referrals

Text-to-refer and SMS nudges that reach the healthcare workforce email doesn't.

Candidate Discovery

ERIN Source surfaces named candidates inside employee networks for any open clinical or support role.

Warm Introductions

The highest-converting outreach in clinical recruiting, driven through current employees.

AI Campaigns

AI-launched referral and engagement campaigns aimed at the right units, departments, and sites.

Recruitment Marketing

Branded campaigns for nurse hiring events, caregiver open houses, and community-level drives.

Referral Tracking

Real-time visibility into referral status, owner, and stage for HR and recruiters alike.

Bonus Automation

Tiered bonuses by role, site, and policy with milestone payouts and clean payroll handoff.

ATS Integrations

Native two-way integrations with Workday, iCIMS, SuccessFactors, UKG, Greenhouse, and more.

Analytics

Participation, hires, agency offset, and retention on referred hires, rolled up by region and service line.

QR Campaigns

Posters, badge cards, and event signage that turn any wall into a referral channel.

08Customer success

Healthcare organizations running on ERIN.

Vi Living
ERIN customer

Senior-living organization activated every employee, care staff, dining, housekeeping, leadership, as a referral channel with branded, mobile-first participation.

35%
of hires from referrals
98%
employee adoption
10×
increase in referral volume
ERIN Studio · Free

AI recruitment marketing for healthcare hiring.

Generate nurse hiring event posters, caregiver referral promotions, social posts, QR campaigns, and employee comms in minutes, purpose-built for healthcare recruitment teams.

Explore ERIN Studio
09FAQ

Healthcare recruiting, answered.

10Healthcare resources

Guides for healthcare hiring teams

Build a stronger healthcare workforce.

ERIN helps healthcare organizations hire more nurses, caregivers, clinicians, and healthcare professionals through employee referrals and employee-powered sourcing.